100% Official Merchandise
Shop authentic Poppy Playtime products, officially licensed and made for true fans.
Cute, meet creepy.
Inspired by one of Poppy Playtime’s most deceptively sweet characters, the new Lily Lovebraids Beanie features high-contrast lavender and midnight purple striping and a bright star patch. This beanie captures Lily’s playful charm and her unsettling edge.
The chunky knit texture gives it a handmade, toy-box feel, while the soft, slouchy fit adds effortless style for everyday wear. Whether you’re braving the cold or topping off your newest Poppy Playtime look, this beanie will help transport you to Playtime Co.’s coziest (and strangest) corner.
Hand wash or gentle machine wash cold; lay flat to dry. Avoid bleach and high heat.
Made for Collectors
Build your collection with exclusive characters, limited releases, and fan-favorite designs.
Inspired by the Story
From plush to apparel, every product is inspired by the characters, chapters, and world of Playtime Co.
Step Inside Lily’s Story
Lily Lovebraids was Playtime Co’s doll for the modern age (well, the 80s were modern at the time!).
FREQUENTLY ASKED QUESTIONS
How long will it take for my order to arrive?
Most orders process within 1-2 business days. Once shipped, you'll receive it in 5-7 business days.
Do you ship internationally, and what will it cost?
Yes, we ship worldwide. Shipping costs are calculated at checkout based on weight, dimensions, and destination. International orders may be subject to customs fees, import duties, and taxes — these are the customer's responsibility.
How can I track my order?
You'll receive a tracking link by email once your order ships. If you haven't received shipping confirmation within 1-2 business days of ordering, contact our support team.
Can I change, cancel, or return my order?
Orders can only be canceled or changed before they've shipped — once processed, we're unable to make changes. If your order has already shipped and you no longer want it, you can return it within 30 days of receipt. Damaged, missing, or incorrect items? Contact support with photos and we'll take care of it.
Still Have Questions?
Visit our full FAQ page or email us at playtimeco@bdainc.com — we're happy to help.
