{"title":"Chapter 1 : A Tight Squeeze","description":null,"products":[{"product_id":"huggy-comic-book-tee-poppy-playtime","title":"Huggy Comic Book Tee | Poppy Playtime","description":"\u003cp\u003eStraight from the twisted pages of Playtime Co.’s comics, this Huggy Comic Book Tee gives off strong vintage horror energy. This classic cover art highlights Huggy Wuggy emerging from the shadows with his signature sinister grin in place. It’s the perfect distraction from his wiggly arms that are steadily stretching towards you, ready to squeeze!\u003c\/p\u003e\n\u003cp\u003eThis tee feels less and less like merch and more like a forbidden variant that was never supposed to see the light of day. Bold colors, distressed textures, and authentic comic styling gives this soft and comfortable tee its flair of terror splashed with just a dash of nightmare. Add this creepy-cute chaos to your everyday Poppy Playtime lineup.\u003c\/p\u003e","brand":"MOB Entertainment","offers":[{"title":"S","offer_id":48722736644338,"sku":"1474745-01","price":30.0,"currency_code":"USD","in_stock":true},{"title":"M","offer_id":48722736677106,"sku":"1474745-02","price":30.0,"currency_code":"USD","in_stock":true},{"title":"L","offer_id":48722736709874,"sku":"1474745-03","price":30.0,"currency_code":"USD","in_stock":true},{"title":"XL","offer_id":48722736742642,"sku":"1474745-04","price":30.0,"currency_code":"USD","in_stock":true},{"title":"2XL","offer_id":48722736775410,"sku":"1474745-05","price":32.0,"currency_code":"USD","in_stock":true},{"title":"3XL","offer_id":48722736808178,"sku":"1474745-06","price":32.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0802\/2609\/1250\/files\/1474745.jpg?v=1788406191"},{"product_id":"huggy-troll-tie-dye-tee-poppy-playtime","title":"Huggy Troll Tie Dye Tee | Poppy Playtime","description":"\u003cp\u003eTie Dye is back with Huggy Troll as the center of attention.  His hot pink lips with some drool will get anyone asking \"who is he?\" or comment \"he's so cute\".\u003c\/p\u003e","brand":"MOB Entertainment","offers":[{"title":"S","offer_id":48722726912242,"sku":"1474749-01","price":30.0,"currency_code":"USD","in_stock":true},{"title":"M","offer_id":48722726945010,"sku":"1474749-02","price":30.0,"currency_code":"USD","in_stock":true},{"title":"L","offer_id":48722726977778,"sku":"1474749-03","price":30.0,"currency_code":"USD","in_stock":true},{"title":"XL","offer_id":48722727010546,"sku":"1474749-04","price":30.0,"currency_code":"USD","in_stock":true},{"title":"2XL","offer_id":48722727043314,"sku":"1474749-05","price":32.0,"currency_code":"USD","in_stock":true},{"title":"3XL","offer_id":48722727076082,"sku":"1474749-06","price":32.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0802\/2609\/1250\/files\/1474749.jpg?v=1788407188"},{"product_id":"huggy-dad-hat-poppy-playtime","title":"Huggy Dad Hat | Poppy Playtime","description":"\u003cp\u003eCute at first glance… then you notice the teeth.\u003c\/p\u003e\n\n\u003cp\u003eThis Huggy Wuggy dad hat delivers subtle mischief with a stitched grin that’s instantly recognizable to fans. The minimalist front embroidery keeps the look clean and wearable, while Huggy’s wide eyes and toothy smile add just enough edge to make it feel unsettling in the best way.\u003c\/p\u003e\n\n\u003cp\u003eMade with a soft, relaxed fit and a curved brim, this hat is designed for everyday wear. The adjustable back strap ensures a comfortable fit, finished with subtle Playtime branding for fans who love the details without going over the top.\u003c\/p\u003e\n\n\u003cp\u003ePerfect for low-key outfits, theme park days, or adding a touch of Playtime personality to your look, this hat proves that creepy doesn’t always have to be loud.\u003c\/p\u003e","brand":"MOB Entertainment","offers":[{"title":"Default Title","offer_id":48683404329202,"sku":"1474751-00","price":25.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0802\/2609\/1250\/files\/1474751-00.jpg?v=1788409257"},{"product_id":"huggy-pattern-socks-poppy-playtime","title":"Huggy Pattern Socks | Poppy Playtime","description":"\u003cp class=\"MsoNormal\"\u003eStep into the quirky world of Playtime Co. with these Huggy Wuggy Pattern Socks. Designed in cool shades of blue, this cartoonish silhouette shows off Huggy’s playful side. These socks are a great addition for any of your attire needs. Whether you’re going to an office, school, or lounging around at home, these socks will always exude a cute \u003cspan style=\"mso-spacerun: yes;\"\u003e \u003c\/span\u003eplayfulness but will always be, unmistakably, Poppy Playtime. \u003cbr\u003e\u003cbr\u003eLike Huggy himself, these socks were made for ultimate comfort. They’re soft, they’re cozy, and perfectly snuggly. Be a rebel, sneak your favorite fandom into your everyday wear and cackle when you are showered with compliments!\u003c\/p\u003e","brand":"MOB Entertainment","offers":[{"title":"Default Title","offer_id":48683404394738,"sku":"1560603-00","price":14.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0802\/2609\/1250\/files\/1560603-00.jpg?v=1788481960"},{"product_id":"huggy-pattern-socks-2-poppy-playtime","title":"Huggy Pattern Socks 2 | Poppy Playtime","description":"\u003cp\u003eStep back in time to Playtime Co.’s good ol’ years with these Huggy Pattern Socks. With a cheerful Huggy splashed across the bright blue backdrop, his sweet smile will spark long-forgotten memories from your precious childhood years. The contrasting, bright red heel, toe and cuff tie perfectly into his wide grin, but only Poppy Playtime fans know there’s chaos lurking just beneath its surface.\u003c\/p\u003e\n\u003cp\u003eComfortable, whimsical, and instantly recognizable, these socks are the perfect answer to one of your everyday struggles, “What am I gonna wear?” Go on now, don’t be scared, show off your love for Huggy Wuggy and Poppy Playtime in a fun, bright, colorful way!\u003c\/p\u003e","brand":"MOB Entertainment","offers":[{"title":"Default Title","offer_id":48683404493042,"sku":"1560604-00","price":14.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0802\/2609\/1250\/files\/1560604-00.jpg?v=1788482205"},{"product_id":"large-desk-mat-poppy-playtime","title":"Large Desk Mat | Poppy Playtime","description":"\u003cp\u003eTurn your desk into the ultimate Playtime Co. showcase. This oversized Poppy Playtime Desk Mat features a bold, panoramic collage of fan-favorite characters, packed with vivid colors, expressive details, and the unsettling charm that's straight from the factory floor.\u003c\/p\u003e\n\u003cp\u003eDon't worry though, a durable, non-slip rubber base keeps everything locked in place when things get intense. Built for style and performance, the smooth fabric surface delivers precise mouse tracking, while the extended 36\" × 18\" mat fits your keyboard, mouse, and any additional Poppy Playtime gear with room to spare!\u003c\/p\u003e","brand":"MOB Entertainment","offers":[{"title":"Default Title","offer_id":48683404624114,"sku":"1474739-00","price":29.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0802\/2609\/1250\/files\/1474739-00.jpg?v=1788398348"},{"product_id":"youtooz-huggy-wuggy-shoulder-rider-plush-6","title":"Youtooz Huggy Wuggy Shoulder Rider Plush 6\"","description":"\u003cp\u003eHuggy Wuggy returns and is super excited to go anywhere with you now!\u003c\/p\u003e\n\u003cp\u003eThis shoulder rider sits at 6 inches tall and is perfect for those who wanna take this little blue fellow around with them on their adventures. Huggy shows a large toothy smile and has his light blue bow tied around his neck. Each plushie is made of a mixture of faux fur and minky materials, packed to the seams with the most huggable, squishy 100% PP cotton, and comes equipped with a magnetic disc to let it perch firmly atop your shoulder as the best accessory and a true testament to your love of the fandom!\u003c\/p\u003e","brand":"MOB Entertainment","offers":[{"title":"Default Title","offer_id":48683406557426,"sku":"1474587-00","price":29.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0802\/2609\/1250\/files\/poppyplaytime-shoulderrider-huggywuggy_photo-nologo_square_01.png?v=1770319124"},{"product_id":"youtooz-huggy-wuggy","title":"Youtooz Huggy Wuggy","description":"\u003cp\u003eHuggy Wuggy, when he hugs you he'll never stop! Your friend Huggy! Huggy Wuggy, he'll squeeze you until you pop!\u003c\/p\u003e\n\u003cp\u003eYou are now able to have your own Huggy Wuggy! Sculpted at 4.4 inches tall, Huggy just wants to cuddle you forever! Don't mind his teeth, he is just so excited to see you! Can't you tell from his big smile? With his fluffy blue fur and yellow hands and feet, he is always ready for a fun time! The exterior of his double-walled packaging shows the inside of the toy factory with its red, green, and yellow walls. The interior shows a black background with incredibly sharp teeth, saliva dripping down from them. The protective sleeve shows the outside of the toy factory in an all red colorway. This collectible ships in a matte, embossed, protective outer sleeve and a custom sized plastic protector for maximum protection during shipping.\u003c\/p\u003e","brand":"MOB Entertainment","offers":[{"title":"Default Title","offer_id":48683406590194,"sku":"1474588-00","price":29.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0802\/2609\/1250\/files\/huggywuggy_box_final.png?v=1770319535"},{"product_id":"youtooz-poppy","title":"Youtooz Poppy","description":"\u003cp data-start=\"0\" data-end=\"20\"\u003ePoppy wants to play!\u003c\/p\u003e\n\u003cp data-start=\"22\" data-end=\"426\"\u003ePoppy stands at 4.3 inches, built to perfection. There is no other doll like her on the market! She is dressed in her super cute blue and white dress, which has blue bows adorning the front and the skirt. She is accessorized with polished black shoes and two blue bows on her pigtails. Her hair is a bright red that matches her red lipstick and rosy cheeks. She has a soft and friendly smile on her face.\u003c\/p\u003e\n\u003cp data-start=\"428\" data-end=\"879\" data-is-last-node=\"\" data-is-only-node=\"\"\u003eThe exterior of her double-walled packaging shows the wall with the flower, the door open, and the inside pitch black. The interior shows a black background with incredibly sharp teeth, with saliva dripping down from them. The protective sleeve shows the outside of the toy factory in an all-red colorway. This collectible ships in a matte, embossed, protective outer sleeve and a custom-sized plastic protector for maximum protection during shipping.\u003c\/p\u003e","brand":"MOB Entertainment","offers":[{"title":"Default Title","offer_id":48683406721266,"sku":"1474590-00","price":29.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0802\/2609\/1250\/files\/poppy_box_final.png?v=1770319581"},{"product_id":"b-r-o-n-long-sleeve-tee-poppy-playtime","title":"B-R-O-N Long Sleeve Tee | Poppy Playtime","description":"\u003cp\u003e\u003cspan\u003eBefore the factory fell quiet… there was B-R-O-N. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThis B-R-O-N Long Sleeve Graphic Tee pulls its whimsy from the brighter days of Playtime Co., when smiling mascots and Saturday morning cartoons were front and center. The friendly red brontosaurus stands loud and proud against a dark, textured wash long sleeve, that feels like it was lifted straight from the story of that old pre-historic cartoon...what was it called again? \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eIt’s nostalgic at heart, with just enough cheeky malice to remind you that B-R-O-N's not the cute and cuddly dinosaur you think he is.\u003c\/span\u003e\u003c\/p\u003e","brand":"MOB Entertainment","offers":[{"title":"S","offer_id":48747450368242,"sku":"1474798-01","price":34.0,"currency_code":"USD","in_stock":true},{"title":"M","offer_id":48747450401010,"sku":"1474798-02","price":34.0,"currency_code":"USD","in_stock":true},{"title":"L","offer_id":48747450433778,"sku":"1474798-03","price":34.0,"currency_code":"USD","in_stock":true},{"title":"XL","offer_id":48747450466546,"sku":"1474798-04","price":34.0,"currency_code":"USD","in_stock":true},{"title":"2XL","offer_id":48747450499314,"sku":"1474798-05","price":36.0,"currency_code":"USD","in_stock":true},{"title":"3XL","offer_id":48747450532082,"sku":"1474798-06","price":36.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0802\/2609\/1250\/files\/1474798_Bron-o-piano_LongSleeve_Tee.png?v=1770939226"},{"product_id":"wake-up-poppy-tee-poppy-playtime","title":"Wake Up Poppy Tee | Poppy Playtime","description":"\u003cp\u003e\u003cspan\u003eSweet swirl and sharper secrets. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThis Tie-Dye WAKE Up Poppy Tee brings color back in a big way. The soft, pastel spirals and high-contrast art lets Poppy stand front and center with her wide-eyed, porcelain-perfect stare. She looks harmless, almost gentle even. Almost. Because if you know the story, you know better than to trust a smile that steady.\u003c\/span\u003e\u003c\/p\u003e","brand":"MOB Entertainment","offers":[{"title":"S","offer_id":48747457609970,"sku":"1474793-01","price":30.0,"currency_code":"USD","in_stock":true},{"title":"M","offer_id":48747457642738,"sku":"1474793-02","price":30.0,"currency_code":"USD","in_stock":true},{"title":"L","offer_id":48747457675506,"sku":"1474793-03","price":30.0,"currency_code":"USD","in_stock":true},{"title":"XL","offer_id":48747457708274,"sku":"1474793-04","price":30.0,"currency_code":"USD","in_stock":true},{"title":"2XL","offer_id":48747457741042,"sku":"1474793-05","price":32.0,"currency_code":"USD","in_stock":true},{"title":"3XL","offer_id":48747457773810,"sku":"1474793-06","price":32.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0802\/2609\/1250\/files\/1474793_Wake-Up-Poppy_Tee.png?v=1770940123"},{"product_id":"cutty-wuggy-tee-poppy-playtime","title":"Cutty Wuggy Tee | Poppy Playtime","description":"\u003cp\u003e\u003cspan\u003eCuddly? Not this time! \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThe Cutty Wuggy Tee flips the Playtime Co.'s favorite toy into a full-blown menace. This isn’t hugs and blue fur—it’s revving steel, zero hesitation, and '90s horror all rolled into one Cutty Wuggy. Step into his path and the chainsaw handles the rest. Do us a favor and never trust that familiar silhouette.\u003c\/span\u003e\u003c\/p\u003e","brand":"MOB Entertainment","offers":[{"title":"S","offer_id":48747556634866,"sku":"1474804-01","price":30.0,"currency_code":"USD","in_stock":true},{"title":"M","offer_id":48747556667634,"sku":"1474804-02","price":30.0,"currency_code":"USD","in_stock":true},{"title":"L","offer_id":48747556700402,"sku":"1474804-03","price":30.0,"currency_code":"USD","in_stock":true},{"title":"XL","offer_id":48747556733170,"sku":"1474804-04","price":30.0,"currency_code":"USD","in_stock":true},{"title":"2XL","offer_id":48747556765938,"sku":"1474804-05","price":32.0,"currency_code":"USD","in_stock":true},{"title":"3XL","offer_id":48747556798706,"sku":"1474804-06","price":32.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0802\/2609\/1250\/files\/1474804_Cutty-Huggy_Tee.png?v=1770940876"},{"product_id":"go-go-go-huggy-three-quarter-sleeve-tee-poppy-playtime","title":"Go Go Go Huggy Three-Quarter Sleeve Tee | Poppy Playtime","description":"\u003cp\u003e\u003cspan\u003eGet ready for a hug that you'll never walk away from. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThis premium Go Go Go Huggy, 3\/4-Sleeve Raglan plays it loud. There's no subtlety about this shirt, despite its kawaii peeking pocket-styled art. Turn it around and the full nightmare will hit you. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eHuggy explodes off the white base with his high-contrast, manga-inspired composition which perfectly captures Playtime Co.’s most infamous face in a mid-rage scream. The shirt may be soft and easy to layer, but the rest of it screams that you're ready to cause chaos!\u003c\/span\u003e\u003c\/p\u003e","brand":"MOB Entertainment","offers":[{"title":"S","offer_id":48747566268658,"sku":"1474805-01","price":32.0,"currency_code":"USD","in_stock":true},{"title":"M","offer_id":48747566301426,"sku":"1474805-02","price":32.0,"currency_code":"USD","in_stock":true},{"title":"L","offer_id":48747566334194,"sku":"1474805-03","price":32.0,"currency_code":"USD","in_stock":true},{"title":"XL","offer_id":48747566366962,"sku":"1474805-04","price":32.0,"currency_code":"USD","in_stock":true},{"title":"2XL","offer_id":48747566399730,"sku":"1474805-05","price":34.0,"currency_code":"USD","in_stock":true},{"title":"3XL","offer_id":48747566432498,"sku":"1474805-06","price":34.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0802\/2609\/1250\/files\/1474805.jpg?v=1788438468"},{"product_id":"huggy-wuggy-brickcraft-poppy-playtime","title":"Huggy Wuggy Brickcraft | Poppy Playtime","description":"\u003cp\u003eStep into a world of mystery with the Poppy Playtime Huggy Wuggy brick-building set!\u003c\/p\u003e\n\u003cp\u003eThis tall, slender creature features a cartoonish wide smile, oversized yellow hands and feet, and bendable limbs for customizable poses. Turn his head to reveal a chilling, dagger-toothed grin and bug-eyed stare, transforming Huggy from playful to petrifying. Perfect for fans of the iconic video game, this set delivers a thrilling experience for those brave enough to face the fright.\u003c\/p\u003e","brand":"MOB Entertainment","offers":[{"title":"Default Title","offer_id":48747767595250,"sku":"1560549-00","price":19.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0802\/2609\/1250\/files\/1560549_HuggyWuggyBrickCraft_v.png?v=1788567699"},{"product_id":"huggy-is-my-homie-shirt-poppy-playtime","title":"Huggy is my Homie Shirt | Poppy Playtime","description":"\u003cp\u003eWe only made as many as the ink in the marker would allow. Grab yours before the artist gets sent to detention!\u003c\/p\u003e\n\u003cp\u003eShow the world that Huggy is, indeed, your homie.\u003c\/p\u003e","brand":"MOB Entertainment","offers":[{"title":"M","offer_id":48924351365362,"sku":"1475477-02","price":24.0,"currency_code":"USD","in_stock":true},{"title":"L","offer_id":48924351398130,"sku":"1475477-03","price":24.0,"currency_code":"USD","in_stock":true},{"title":"XL","offer_id":48924351430898,"sku":"1475477-04","price":24.0,"currency_code":"USD","in_stock":true},{"title":"2XL","offer_id":48924351463666,"sku":"1475477-05","price":26.0,"currency_code":"USD","in_stock":true},{"title":"3XL","offer_id":48924351496434,"sku":"1475477-06","price":26.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0802\/2609\/1250\/files\/1475477.jpg?v=1788439665"},{"product_id":"smiling-huggy-wuggy-18-plush-poppy-playtime","title":"Smiling Huggy Wuggy 18\" Plush | Poppy Playtime (Pre-Order)","description":"\u003cp\u003eAre you anxious? Lonely? Do you need a friend? Say hello to Huggy Wuggy! With Velcro pads on his appendages, he'll hug you and never let go. Ever.\u003cstrong\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cstyle\u003e\na {\n    text-decoration: none;\n    color: #464feb;\n}\ntr th, tr td {\n    border: 1px solid #e6e6e6;\n}\ntr th {\n    background-color: #f5f5f5;\n}\n\u003c\/style\u003e\n\u003cdiv\u003eProduct Specs:\u003c\/div\u003e\n\u003cul\u003e\n\u003cli\u003ePolyester fiber\u003c\/li\u003e\n\u003cli\u003eMeasures 18\"\u003c\/li\u003e\n\u003cli\u003eVelcro hands and feet\u003c\/li\u003e\n\u003cli\u003ePosable arms and legs\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eESTIMATE SHIP DATE LATE NOVEMBER\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cem\u003eOrders containing pre-order merchandise will be split shipped. Available items will be sent ASAP, while pre-order items will ship once inventory becomes available.\u003c\/em\u003e\u003c\/p\u003e","brand":"MOB Entertainment","offers":[{"title":"Default Title","offer_id":50001431298290,"sku":"1563557-00","price":38.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0802\/2609\/1250\/files\/1563557_z.jpg?v=1788578949"}],"url":"https:\/\/poppyplaytime.com\/collections\/chapter-1-a-tight-squeeze.oembed","provider":"MOB Entertainment","version":"1.0","type":"link"}